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Before we meet, go and look at the last five people who engaged with your content. A like, a comment, a story reply, anything. Write their names down. Those are the conversations we are going to open in this hour, and it lands very differently when the names are real.

And if you already know you want the leads handled for you rather than doing it all yourself, I run a small number of conversations each week about exactly that. No pressure, no pitch you didn't ask for.